HAND SENSE PROTECTIVE SKIN CREAM NOW AVAILABLE TO U.S.
CONSUMERS FOR THE FIRST TIME ON THE drugstore.com™ WEBSTORE
Los Angeles -- A revolutionary skin protection product developed in Israel to protect users against exposure to harmful substances is now available to US consumers through drugstore.com, inc. (Nasdaq: DSCM), the leading Internet retailer of health, beauty, wellness, personal care and pharmacy products. Called Hand Sense®, it provides users with an effective protective shield against a number of substances, including the bio-chemicals that could be used in a terrorist attack.
Hand Sense has been used for years by first responding fire and police departments, as well as organizations as diverse as Boeing (BA NYSE), Con-Agra Foods (CAG NYSE), US Steel (X NYSE) and the US Armed Services as their own secret weapon against exposure to toxic and irritating substances.
Approved by the FDA for over the counter use, Hand Sense's water-based and non-greasy formula works by penetrating the top layer of skin and forming a soft shield on the dermal layer below, protecting its users from such irritating and potentially toxic materials as acids, chemicals, solvents, oils, dyes and many others. A single application of Hand Sense provides protection for four hours regardless of washing or scrubbing the skin. Hand Sense has gained popularity with doctors and nurses as it protects their skin from harsh antimicrobial soaps and latex gloves.
Hand Sense is a uniquely versatile product. During initial testing of the product, it was found to reduce perspiration 75%, particularly when used under gloves. Dr. Murray Hamlet, of the Army Research Institute of Environmental Medicine, touts the benefits of this finding: "Hand Sense looks like hand cream but it's magic stuff. It was developed by the Israeli military to block bad things from penetrating the skin. Used underneath gloves and socks its keeps your hands and feet dry and consequently warmer," said Dr. Hamlet.
Hand Sense is a gardener's best friend. "We have search and rescue teams and fire departments from Alaska to New York who swear by Hand Sense to protect them from poison oak, poison ivy and other nasty plants out there," says marketing director Rebecca Rinot who recommends: "Keep a tube in the house to protect your skin from the ammonia and alcohol based cleansers you are using. These can do as much to dry out, crack and damage the skin as industrial chemicals, particularly in cold weather. In the car or garage, Hand Sense will keep grease and oil from becoming a permanent and unattractive part of your skin.
Hand Sense is now available at the drugstore.com™ Web site and for a limited time drugstore.com is offering a free 8 ounce bottle of Purell Hand Sanitizer with each order when you visit the website at www.drugstore.com/newhandsense.
"We are thrilled to be involved with drugstore.com, inc. They are supportive of innovative products like ours and have a great feel for their customers needs. People are just beginning to realize how important this type of skin protection is. Fifteen years ago, very few people used sunscreen. Now it's part of our every day routine. Similarly, people have been suffering from exposures to harmful substances and weather causing dermatitis and skin allergies for years. Scientists are now reporting the severity of these conditions and the serious threat of systemic problems caused by long-term exposure to these toxic substances. We believe Hand Sense is the next generation of skin protection," said Rinot.
Information on Hand Sense is available by calling (800) 730-3736and visiting www.hand-sense.com.
About drugstore.com
drugstore.com, inc. (NASDAQ: DSCM) is the leading online drugstore and information site offering The Simple Way to Look and Feel your Best™ with health, beauty, wellness, personal care, and pharmacy products. The drugstore.com™ online store provides a convenient, private, and informative shopping experience that encourages consumers to purchase products essential to healthy, everyday living. The Web store offers thousands of brand-name personal health care products at competitive prices; a full-service, licensed retail pharmacy; and a wealth of health-related information, buying guides, and other tools designed to help consumers make informed purchasing decisions. Consumers can personalize their shopping experiences with shopping lists, e-mail reminders for replenishing regularly used products, and private e-mail access to pharmacists and beauty experts for questions.
drugstore.com, inc. has been awarded the Verified Internet Pharmacy Practice Sites (VIPPS) certification by the National Association of Boards of Pharmacy (NABP) as a fully licensed facility exercising the best safe pharmacy practices in compliance with federal and state laws and regulations.
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Press Room January 23, 2003